[Joon-Ki Han’s HR Insights]
The Rise of the Employfluencer: How Employee Experience Shapes the Future of Work
A well-nurtured “employfluencer” can be more valuable than ten top performers. I recall a story from a promising startup CEO I once coached. After a dispute with the company, one employee quit and flooded an anonymous company review site with scathing posts about the firm. According to the CEO, the reviews were filled with distorted facts and the harshest possible comments. Overnight, his company’s reputation was destroyed—it became one of those places “you should never work for.” Even after requesting