At Age 41, the Agency Has Never Been Bolder or More Relevant
DES MOINES, Iowa, Aug. 26, 2025 /PRNewswire/ — Meyocks, a leading branding and marketing agency, unveils a comprehensive rebrand that includes a new logo, website, messaging and cultural promises. Reintroducing itself as “the agency that gives a damn,” Meyocks reinforces both its industry-leading capabilities and 41-year legacy of serving brands that make a positive impact across food and beverage, health and wellness and agriculture.
“While our culture and mission remain the same, we are not the same agency we were two years ago,” says Kelly Ferguson president and CEO of Meyocks. “This extensive and strategic rebrand not only better depicts who we are today but also reflects how we will continue our growth and evolution into the future.”
GIVING A DAMN CHANGES EVERYTHING
Since January 2024, when Ferguson took on the role of president and CEO at Meyocks, the agency has undergone an evolution marked by intentional growth and expanded capabilities, setting the foundation for the rebrand initiative with structural and operational updates that included…
- Enhanced research and data science: Building on its existing data science team, Meyocks brought on a senior marketing research analyst and director of data science and analytics to lead efforts to understand human behavior and ensure insights are leveraged to drive business success for clients.
- Dedicated brand strategy team: Guided by a new director of brand strategy, the agency strengthened its capacity to identify insights and craft solutions that align with client needs.
These agency-wide advancements positioned Meyocks to meet the growing demand for more sophisticated strategic counsel, intentional integration of rapidly emerging technology and scalable processes that deliver greater agility and consistency for clients.
As an example, Meyocks recently introduced a proprietary artificial intelligence tool earlier this year, Sam (Simulated Audience Mindset). Developed in-house by the agency’s strategy and digital delivery teams, Sam simulates audience mindsets in real time to help marketers test and refine creative looks and messaging with greater confidence and efficiency.
The technology advancements and investment in expertise have already proven successful, earning some of the foremost honors across agriculture, advertising, PR, insurance and consumer packaged goods.
- Best of NAMA (National Agri-Marketing Association)
- GDUSA (Graphic Design News)
- IMCA Showcase Awards (Insurance Marketing & Communications Association)
- Vertex Awards
- American Advertising Awards (American Advertising Federation of Des Moines)
- Golden ARC Awards (Ag Relations Council)
- NOVA Awards (Iowa Chapter of the American Marketing Association)
- PRSA regional awards (Public Relations Society of America)
While its capabilities continue to evolve, Meyocks remains anchored by its culture of collaboration, its trusted client relationships and its conviction that meaningful results come from combining great ideas with genuine care.
CLICK HERE to view the digital press kit: updated logo, brand fact sheet, sizzle reel and more.
About Meyocks®
Meyocks is a full-service branding and marketing agency built on the simple belief that people who are hardwired to care are best equipped to drive business success for clients. For more than four decades, the agency has applied deep expertise, unbridled creativity and data-driven strategy toward helping brands across the globe thrive in the categories of food and beverage, health and wellness, and agriculture. The firm is a member of AMIN Worldwide, a global network of more than 50 independent marketing agencies. Visit www.meyocks.com to see how giving a damn can change everything.
Media Contact:
Maureen Gonzalez
(515) 218-9350
[email protected]
SOURCE The Meyocks Group, Inc.
